Unlock Revenue With The EU's New Digital Product Passport. What got us here, will not save us. The Imperative of Digital Transformation in Fashion – the EU’s (DDP) will unlock more transparency to drive circularity and sustainability initiatives but with unified commerce platforms there could be new revenues seen by extending the customer journey and capturing re-commerce in-house. In today's fashion industry, brands are facing unprecedented challenges. The traditional business model, which relies heavily on selling more products to increase revenue, is under pressure. Global concerns around climate change, resource depletion, and waste are forcing the fashion sector to rethink its approach to production, distribution, and consumption.

WARNING TO ALL Retail Technology & Fashion Technology companies and all luxury brands from startups to global giants. At Luxlock, a retail software platform for luxury retailers, we’ve seen this firsthand. While our official site is luxlock.com, a scam site was set up under luxlock.shop, selling luxury products like Prada shoes and other luxury goods that were and will never be shipped. This fake site wasn’t just about stealing money—it is damaging our brand reputation and general consumer trust. Consumers were contacting us daily, confused and upset after purchasing items they never received, tarnishing our credibility.

We are thrilled to unveil the launch of the Retail Razor Show, a groundbreaking podcast series hosted by industry veterans Ricardo Belmar and Casey Golden. Join us as we embark on an exhilarating journey into the world of retail, where we'll explore the dynamic interplay between artificial intelligence, human interaction, and cutting-edge retail media. Together, Ricardo and I will delve into the latest trends, innovations, and strategies reshaping the retail landscape, offering invaluable insights and actionable advice to our listeners. The Retail Razor Show is your ultimate guide to navigating the ever-evolving retail industry.

This extraordinary partnership not only epitomizes innovation in automotive design but also underscores the transformative power of concierge-level shopping services for the next-gen of luxury retailing. Forget the Batmobile. Pininfarina Just Unveiled 4 Bruce Wayne-Inspired Electric Hypercars. The Italian coachbuilder has released "Gotham" and "Dark Knight" variants of the B95 and the Battista. Bruce Wayne may have driven Lamborghinis in Christopher Nolan’s Batman trilogy, but that hasn’t stopped Pininfarina from paying homage to the legendary DC character.

Italian fashion brand Prada’s latest release supports a crucial philanthropic cause. “This reinforces the acknowledgment of why you shop with the brands you do as they relate to your own values for sustainability,” said Casey Golden, CEO of Luxlock, New York. “I find great appreciation in the way Prada developed the Re-Nylon assortment of goods, from neckties to handbags to sneakers,” Ms. Golden said. “It shows the versatility of opportunities for innovative textiles and gives more breadth for consumers to adopt and shop up from the tried and true Nylon collections from Prada Linea Rossa.

The accompanying online landing page delves deeper into the theme, associating values with each gemstone. Colombo's artistic interpretations breathe life into the campaign, connecting sentiments like ambition and emotional delicacy with specific gemstones. In a nod to the current trend of seeking deeper connections and meaning, Pomellato's campaign aligns with the zeitgeist, much like Bulgari's "Scentsorial" demonstration that turned olfactory experiences into unique NFTs.

Luxlock Moves Designers Beyond the Runway with Unlockable Phygital NFTs During Fashion Week. We turned up the crypto feels during NYFW with a Luxlock immersive multi-brand fashion experience at the intersection of crypto and commerce. Electric Feel lit up The DL in New York City during New York Fashion Week with VIP attendees enjoying the chandelier-lit rooftop lounge showcasing Spring 2023 collections with a live model presentation paired with their digital twins available for immediate purchase and virtual try-on using cutting-edge augmented reality experiences.

Luxlock, according to reports, has 37 partner stores on Shopify and believes non-fungible tokens (NFTs) can “be an integral part of connecting brands and consumers to more intimate and exclusive experiences, with token-gated experiences that can increase exposure and awareness to an emerging consumer group.” Shopify has also sought to persuade merchants using Amazon’s Buy with Prime service to drop the Amazon addition.